Privacy Policy
Last Updated: 19 August 2026
SMS Hospitals (“SMS Hospitals”, “we”, “us” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, store and protect personal information when you visit or use our website, (the “Website”), contact us, request an appointment, submit an enquiry or otherwise interact with our digital services. By using our Website, you acknowledge that you have read and understood this Privacy Policy. Where consent is required by applicable law, we will seek your consent before processing your personal data.
1. Information We Collect
Depending on how you interact with us, we may collect the following categories of information:
➲ Personal Information
This may include:
- Full name
- Mobile number
- Email address
- Postal address or location
- Date of birth or age, where required
- Gender, where required
- Information submitted through appointment or enquiry forms
- Any other information you voluntarily provide to us
➲ Health-Related Information
If you voluntarily provide information in connection with an appointment, medical enquiry, consultation request or healthcare service, this may include information relating to:
- Symptoms or health concerns
- Medical history
- Existing conditions
- Treatment-related information
- Reports or documents submitted by you
- Information concerning a patient’s healthcare needs
Because health information can be sensitive, we take appropriate measures to protect such information and process it only for legitimate and specified purposes.
Please do not submit confidential medical information through a general website enquiry form unless the form specifically requests it or we instruct you to do so.
➲ Technical and Usage Information
When you access our Website, certain information may be collected automatically, including:
- IP address
- Browser type and version
- Device type
- Operating system
- Approximate location derived from technical information
- Pages visited
- Date and time of access
- Referring website or source
- Website usage and interaction information
This information may be collected through server logs, cookies, analytics tools and similar technologies.
2. How We Use Your Information
We may use personal information for purposes including:
- Responding to your enquiries and requests
- Scheduling or facilitating appointments
- Communicating with you regarding healthcare services
- Providing information about our departments, doctors, facilities and services
- Responding to requests for assistance
- Improving our Website, services and patient experience
- Maintaining website security and preventing misuse
- Managing records and administrative processes
- Sending service-related communications
- Sending health-related information, updates or promotional communications where permitted and, where required, with your consent
- Complying with applicable legal, regulatory, accounting and security requirements
- Protecting the rights, safety, and property of patients, visitors, staff and SMS Hospitals
We will not use your personal information for purposes that are incompatible with the purpose for which it was collected, except where permitted or required by applicable law.
3. Legal Basis and Consent
We process personal data in accordance with applicable Indian data-protection and privacy laws.
Where consent is required, we will obtain consent before processing your personal data for the relevant purpose. You may withdraw consent where permitted by applicable law.
Withdrawal of consent will not affect the lawfulness of processing carried out before the withdrawal.
Please note that withdrawing consent may affect our ability to provide certain services where the relevant information is necessary for that service.
4. Appointment and Enquiry Information
If you use the Website to request an appointment or submit an enquiry, the information you provide may be shared with the appropriate internal team, healthcare professional, hospital department or service provider where necessary to respond to your request.
We may contact you by telephone, SMS, email, WhatsApp or other communication channels using the contact details you provide, subject to applicable law and your communication preferences.
5. Cookies and Similar Technologies
Our Website may use cookies and similar technologies to improve functionality, understand website usage, remember preferences and enhance your experience.
Cookies may be used for purposes such as:
- Essential website functionality
- Security
- Website performance
- Analytics and usage measurement
- Understanding how visitors interact with our Website
- Improving content and user experience
Where required by applicable law, we will obtain appropriate consent before using non-essential cookies or similar technologies.
You may be able to manage or disable cookies through your browser settings. Disabling certain cookies may affect the functionality of parts of the Website.
6. Analytics and Third-Party Technologies
We may use third-party technologies and service providers for website hosting, analytics, security, communication, appointment management or other legitimate business purposes.
Depending on the services actually implemented on the Website, these providers may process limited information on our behalf.
Third-party services may have their own privacy policies and terms. We encourage you to review those policies where applicable.
7. How We Share Personal Information
We do not sell or rent your personal information.
We may share personal information with:
- Doctors, healthcare professionals and relevant hospital departments
- Employees and authorized personnel who need the information to perform their duties
- Service providers that support our website, IT infrastructure, communications, analytics, security or administrative operations
- Professional advisers, auditors, insurers or legal representatives where necessary
- Government authorities, regulators, courts or law-enforcement agencies where required or permitted by law
- Other parties where you have provided appropriate consent or where disclosure is otherwise permitted by applicable law
We seek to ensure that third parties processing personal information on our behalf are subject to appropriate confidentiality, security and data-protection obligations.
8. Protection of Health Information
SMS Hospitals recognizes the sensitive nature of health-related information.
We seek to use reasonable technical, administrative and organizational safeguards to protect personal and health-related information against unauthorized access, misuse, alteration, disclosure, loss or destruction.
However, no method of transmitting information over the internet or storing information electronically can be guaranteed to be completely secure.
You should avoid sending unnecessary medical, financial, identity or other sensitive information through ordinary email, website forms or unsecured communication channels.
9. Data Retention
We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, provide services, maintain appropriate records, resolve disputes, comply with legal and regulatory obligations and protect our legitimate interests.
The appropriate retention period may vary depending on:
- The type and sensitivity of the information
- The purpose for which it was collected
- Whether you continue to use our services
- Applicable medical, legal, regulatory, accounting or reporting requirements
When personal information is no longer required, we will take reasonable steps to securely delete, anonymize or otherwise dispose of it, subject to applicable legal requirements.
10. Data Security
We implement reasonable security measures appropriate to the nature of the personal information we process.
These measures may include access controls, authentication mechanisms, encryption where appropriate, monitoring, secure infrastructure, employee confidentiality obligations and other technical and organizational safeguards.
Despite these measures, we cannot guarantee that information transmitted through the internet will always remain completely secure.
If we become aware of a personal-data breach requiring notification under applicable law, we will take appropriate steps in accordance with the applicable legal requirements.
11. Your Rights
Subject to applicable law and any limitations prescribed by law, you may have rights relating to your personal data, including the right to:
- Request information about the personal data we process about you
- Request correction or updating of inaccurate or incomplete personal information
- Request deletion of personal information where applicable
- Withdraw consent where processing is based on consent
- Exercise applicable rights concerning the processing of your personal data
- Raise a grievance regarding the handling of your personal information
Requests should be submitted using the contact details provided in the Contact Us section below.
We may need to verify your identity before processing certain requests in order to protect your information from unauthorized access.
12. Children's Privacy
Our Website may provide information about healthcare services for children and adolescents.
We do not knowingly seek to collect personal information from children directly through general website forms without appropriate involvement or authorization of a parent, guardian, or other person legally authorized to provide such information, where required by applicable law.
If you believe that a child has provided personal information to us improperly, please contact us so that we can review and take appropriate action.
13. Communications and Marketing
Where permitted by law and, where required, with your consent, we may use your contact information to send:
- Appointment-related communications
- Service updates
- Healthcare information
- Hospital announcements
- Educational content
- Events or health-awareness communications
- Promotional or marketing communications
You may opt out of non-essential promotional communications by following the unsubscribe instructions provided in the communication or by contacting us.
Even if you opt out of marketing communications, we may continue to send essential service-related communications, such as appointment confirmations, cancellations or important administrative notices.
14. Links to Other Websites
Our Website may contain links to third-party websites, platforms or services.
We are not responsible for the privacy practices, security, content or policies of third-party websites. Your use of those websites is subject to their respective terms and privacy policies.
We recommend reviewing the privacy policy of any third-party website before submitting personal information.
15. International Data Transfers
Some of our technology or service providers may process personal information using infrastructure located outside India.
Where personal information is transferred or processed outside India, we will take reasonable steps to ensure that such processing is carried out in accordance with applicable laws and appropriate contractual, technical and organizational safeguards.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, technology, legal requirements or privacy practices.
When we make changes, we will update the “Last Updated” date at the top of this page.
We encourage you to review this Privacy Policy periodically to stay informed about how we handle personal information.
17. Contact Us
If you have questions about this Privacy Policy, wish to exercise an applicable privacy right or have a concern or grievance regarding the processing of your personal information, please contact us:
SMS Hospitals
Address: 15, Gagan Vihar Main Road, Gagan Vihar, Krishna Nagar, Delhi, 110051
Phone: +918076956969
Email: [email protected]
18. Governing Law
This Privacy Policy is governed by the laws applicable in India.
Any disputes concerning this Privacy Policy or the processing of personal information shall be subject to the applicable laws and jurisdiction of the appropriate courts and authorities in India, subject to applicable law.
19. Important Healthcare Disclaimer
The information provided through this Website is intended primarily for general informational and communication purposes. Website content should not be considered a substitute for professional medical advice, diagnosis or treatment.
For medical emergencies, please contact the hospital’s emergency services or seek immediate medical attention through the appropriate emergency-care facility.
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